Industry Insights

a color palette in a branding process

Designing for Accessibility

Designing for Accessibility Creating Inclusive Design Accessibility is more important now than ever. It is not just a legal requirement; it’s a moral choice and a demonstration of inclusivity in our products. Digital experiences must be accessible for everyone, regardless of disabilities. Accessible design empowers everyone to participate fully in the digital world, ensuring that […]

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screens with branding process

How color impacts your branding

color psychology How color impacts your branding When discussing branding, every choice matters. Every element plays a crucial role in shaping your brand’s identity. Among these elements, color is one of the most important communicator. Understanding color psychology can strengthen your brand. Color psychology shapes perceptions, and leaves an impact – making it an essential

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